Act Now for Q4 Success: The Transformative Power of Human-Centered Design

Umbrella rising in the sky

This year’s healthcare landscape has been nothing short of tumultuous. With rising costs, payer challenges, and increasing pressures on clinicians, health systems are finding themselves in the midst of a storm. Read more about the financial challenges facing health systems in the recent AHA report. Amid this backdrop, marketing teams have a critical mandate: patient […]

Why Evolve to Human-Centered Design Strategies? Simple: Performance.

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The fourth of a series of four Hailey Sault Engage newsletter insights for 2023 Let’s face it, healthcare has seen a whirlwind of tech transformation in recent years—from telehealth to CRM to digital and social platforms. As a result, Hailey Sault’s most forward-looking clients have been adjusting their marketing strategies to meet these changing, more […]

2023 Insights. Digital and Virtual Health is here to stay. Is your brand optimized?

Healthcare provider with glasses, hand raised staring straight on.

The second of a series of four: Hailey Sault’s Engage newsletter insights for 2023.  The future of healthcare is here, and digital and virtual health are at the forefront of this transformation, offering new ways for healthcare providers to reach their patients and improve healthcare delivery. As the health industry continues to embrace the digital […]

Is Recruitment the Next Health Care Marketing Crisis?

Ipad with Apply Now across

According to recent studies, between 20% and 30% of front-line U.S. health care workers say they are now considering leaving their profession—for good. Traditionally, health care HR and marketing departments have worked independently. But given the staffing crisis, these departments are teaming up to address the latest pandemic crisis: recruitment. On our September 9, 2021 […]