Act Now for Q4 Success: The Transformative Power of Human-Centered Design
This year’s healthcare landscape has been nothing short of tumultuous. With rising costs, payer challenges, and increasing pressures on clinicians, health systems are finding themselves in the midst of a storm. Read more about the financial challenges facing health systems in the recent AHA report. Amid this backdrop, marketing teams have a critical mandate: patient […]
Key Factors to Influencing Patients During Consideration & Decision [Part 4 of 5]
Let’s be real. New patient acquisition is the Holy Grail of health care marketing. Sure, we have other priorities, too. But acquisition is what we all strive for. I’m not talking about just increasing inquiries, appointments or volumes. I’m talking about market share—bringing people who previously weren’t patients of your organization to your organization for […]
